The Philadelphia 76ers will be entering the 2025-26 season while shrouded in complete mystery. Both fans and pundits have no idea what their campaign could turn out to be, meaning that this team could either wreak havoc all year long or succumb to the rising teams in the league and miss the playoffs for a second straight season.
But aside from the fact that the 76ers have a rather cryptic air to them in the upcoming campaign, the franchise is also officially entering a new era, at least from a stylistic standpoint. The Wells Fargo CEnter, which has been housing the franchise since 1996, will usher in a brand new phase in its storied history.
As reported by multiple news outlets, the arena will be renamed as the Xfinity Mobile Arena. Wells Fargo’s naming rights to the facility had ended, ending its 15-year run as the name-bearer of the arena.
76ers have a “new” home as they bid adieu to the Wells Fargo Center
The Wells Fargo Arena bore witness to some of the most memorable 76ers teams in history, having gone through the fan-favorite Andre Iguodala-led squads, the audacious ventures of the franchise during The Process era, and the current Joel Embiid teams.
The move was far from historic given that Wells Fargo had previously decided not to renew its naming rights to the arena when it expired this year. In fact, the company already had attempts to break off from the franchise in the past, most notably during a brief stretch in the 2015-16 season, when the Wells Fargo branding was jettisoned by the 76ers with the company not being one of their team sponsors.
Xfinity Mobile will now hold the naming rights for the longtime facility until the 2030-31 season. Work for the name plate across the arena has also been finished.
Having said that, it is also important to note that the 76ers (alongside the Philadelphia Flyers of the National Hockey League) will be playing at a new arena in South Philadelphia near the start of the next decade, putting an end to lengthy back-and-forth talks with the City Council.
Hopefully, this major change ushers in some much-needed luck for the Philadelphia 76ers, especially with the franchise still searching for their first championship in more than four decades.